Francis Pedraza

I'm building an app to help people live their dreams.

I am an agent of disruption.

I am an agent of disruption; the nemesis of the establishment. I look for frontiers that haven’t been pushed, hidden needs that haven’t been met, undiscovered markets that haven’t been tapped, and places where the systems of the status quo break down into suboptimal outcomes: stagnant platforms, suffocating bureaucracies, and clumsy giants. I think about how to catalyze systems-level change and then I lead a concerted effort to orchestrate the replacement of the old with the new.

I am the path of least resistance. I am the conductor of electricity. I am the synapse between the nodes. I am the ferry between shores. 

You are demand, I am supply. You need, I create. You seek, I find. You request, I deliver. You have problems, I have ideas. You see what is, I show you what could be. You need direction, I advise you. You want help, I bring you closer. You want me and I am yours.

I live in a world of opportunities and I say yes. Yes, to all of them; yes.

I am on a quest to unlock human potential. Some call it a fool’s errand, but I think it’s the perfect problem, the last frontier…  It may not be obvious how to do it, but a few rare individuals have always shown the way: Leonardo Da Vinci, Steve Jobs, even Tim Ferriss - free spirits, living life to its fullest, cultivating their talents, challenging all limits… I believe it is possible for the rest of us to be like that. All that’s needed is to deconstruct the magic, then use those insights to create empowering products and systems that scale. And imagine what success would look like - all of us living up to our full potential - isn’t that, by definition, the very pinnacle of value creation? That’s my passion, my calling. Not just to disrupt business models, but to disrupt the life model, to disrupt the self.

I grew up in a sun-soaked beach town north of San Diego called Carlsbad, California. I enjoyed the benefits of a classical education, won a national title in speech and debate, and earned a black belt in a mixed martial art called Hanakido. At Cornell I studied globalization and the history of empires, with an enchanted year spent abroad at Oxford. While at college I served three years in the Army ROTC, actively traded equities, started a small design firm, consulted for a Swedish serial-entrepreneur, and interned at Google in NYC. After graduating in May I moved to Silicon Valley to work with insanely great people and launch insanely great projects. So far, it’s going well, and I love what I do. As the story unfolds - with all its highs and lows, light and darkness - I learn to embrace the journey and celebrate every day as if it was my last. I haven’t yet tasted the success I seek, so I stay hungry, stay foolish… Foolish enough not to give up. Foolish enough to dream, to dare, and to do.  

Onwards!